Sweden is a fantastic destination for winter activities. Nearly 20 million overnight stays were made during the 2022 winter season, with Swedes accounting for 4 out of 5 guest nights, an increase of almost 50%. The reason is that foreign guests have not yet found their way back after the pandemic.
"At Hospitality Specialist, we are currently working to help our clients in the hospitality industry prepare for the upcoming winter season. We do this through staffing, recruitment, consulting and products."
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*Source: Tillväxtverkets 2022, winter season includes December to April